Companies
/
Nordicfeel
Business snapshot
Founder
Chairman of the Board
Jörgen Bödmar
CEO
Tobias Mattsson
Year of acquisition
2011
Turnover (at exit)
SEK 217m
Year of sale
2017
Employees
50
Responsible at MVI
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Nordicfeel
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Nordicfeel

Industry
E-commerce in beauty products

Becoming the leading e-commerce company in beauty and skin care

NordicFeel was founded in 2006 and is one of the leading e-commerce companies within beauty and skin care. It offers a wide range of well-known and popular products.

The company operates in Sweden, Norway, Denmark and Finland and has over 600,000 satisfied customers. Nordic Feel has been awarded “The Swedish E-retailer of the Year” within the beauty and care segment, for six years in a row by Pricerunner.

More of our partnerships

Digitalisation
Creating a Pan-Nordic Office IT Infrastructure partner to SMEs
Societal transformation
When smart digging systems serve both the environment and the bottom line
Circularity
Digitalisation
Service of critical infrastructure benefits both the individual and society

Curious about how we can build something together?

We love talking to entrepreneurs — whether you're just getting started, facing your next big step, or simply want to discuss ideas. We're curious, open, and always happy to grab a coffee to hear more about you and your journey.